South Dakota ranked 2nd most tax-friendly state

When choosing where to live, lots of factors are in consideration. One of them is the tax environment.

In looking at the most tax-friendly states, South Dakota has earned the No. 2 spot in a ranking by Money.com.

“The three highest-ranking states — Wyoming, South Dakota and Alaska, respectively — all are largely rural and sparsely populated, attributes that contribute to their tax-friendliness,” the article releasing the rankings says. “These states have less need for complex infrastructure such as mass transit systems, and lawmakers in these states are motivated to keep taxes low in order to attract economic activity, investment and residents.”

To see how other states compared, click the button below.

New marketing campaign aims to encourage moves back to Sioux Falls

“Wish you were here.”

If you’ve ever thought that about a family member, colleague or friend – a new effort for the holiday season will help you connect them with reasons to consider a move to Sioux Falls.

“We want to encourage our community to talk to people in their lives who maybe have left Sioux Falls and might be looking to return about all the reasons to consider coming back,” said Leah Friese, director of marketing and digital media for the Sioux Falls Development Foundation.

Wish You Were Here Giveaway Sioux Falls South Dakota

“The holiday season is a great time to reconnect, so we want to help keep Sioux Falls top of mind as you’re hosting holiday guests and spending time with family and friends in the coming months.”

The Sioux Falls Development Foundation, as part of Forward Sioux Falls, worked with Lawrence & Schiller to develop a multifaceted marketing campaign around the theme “Wish you were here.”

It combines print, digital and social media advertising with an opportunity for the community to send ready-to-go postcards to family and friends.

Wish You Were Here Sioux Falls, SD Postcards

“It’s very easy to fill those out and send them to people you might want to consider coming back to Sioux Falls,” said Sara Tvedt, associate account executive at L&S.

“There’s so many great opportunities here, and it’s such a good place to grow a family, so we want to help spread the word.”

Themes of the campaign promote “the quality of life you’ll experience here, the business environment and the value in living close to family in a place that’s safe and affordable,” Friese said.

Annie Mello has seen that firsthand. The Sioux Falls business owner was born here but spent the majority of her childhood in California.

She visited Sioux Falls during the summers to see her grandparents – her grandfather actually worked for the Sioux Falls Development Foundation – and she interned at Dakota News Now while considering a sports broadcasting career.

But California called for her first jobs out of college, until she and her husband, Chris, decided they were ready for something different in 2008.

“I was working four jobs, we were living in a 600-square-foot apartment, and there was no opportunity to look at putting a down payment on a home, plus everything took so much time and effort,” she said. “I just couldn’t see myself going at this pace and starting a family.”

Chris and Annie Mello stand in front of a car holding a South Dakota license plate

They took their background in personal training and opened a gym in Sioux Falls that was so successful they sold it sooner than they anticipated. After a brief return to California, they realized what they were missing.

“We had a good thing going in Sioux Falls, so we came back and opened a different model for a gym,” Mello said.

They recently partnered to open SISU Fit in the heart of downtown redevelopment at Cherapa Place.

Annie and Chris Mello at SISU Fit in Sioux Falls, SD

“I’ll bring people downtown, and they’ll be like: ‘I had no idea. You don’t feel like you’re in the city,’ so it’s about bringing awareness that Sioux Falls is growing,” she said.

“There’s a lot of opportunity. It feels like that urban lifestyle here where you can go one place, get groceries, get in a workout and have a fun meal. You’re in a big city, but yet it’s still simple. Everything is simple.”

Exercise equipment at SISU Fit in Sioux Falls, SD

Her 6-year-old boys also are thriving here.

“Even though we don’t have family here anymore, the people are wonderful, and we’ve gained an entire community through our gym,” Mello said.

Chris and Annie Mello with twin boys

“We had such a great experience with education, from day care when they were small now through kindergarten. People are so kind and welcoming here.”

As an extra incentive to share the Sioux Falls story, all those who connect to the “Wish you were here” campaign can win a $1,000 gift card good at various retailers and dining establishments in downtown Sioux Falls.

Wish You Were Here Giveaway ad in magazine

“We’re really highlighting downtown throughout this campaign too,” Tvedt said. “Our imagery shows folks enjoying downtown dining, shopping and entertainment, and we think people who have moved away from Sioux Falls will love seeing how our downtown has continued to get even better.”

The campaign is centered around the website siouxfalls.com/giveaway where you’ll find content about Sioux Falls, including resources about moving, schools, housing and cost of living.

“And there are elements that are designed to tug at your heartstrings,” Friese added. “We want to remind people: ‘I can raise my child in a safe city here.’”

That’s something Mello has felt firsthand too.

“I was raised in LA by a single mom in a one-bedroom apartment a majority of my life, so I’ve always craved for my kids to be able to have a backyard, be on soccer teams and be able to come home for dinner without being stuck in traffic for two hours like we were,” she said.

“It’s such a wonderful place where kids can be kids. We’re committed here. We’re solid. We’re not going back.”

To enter the $1,000 DTSF gift card giveaway, click here. You also can share the link with friends and family for their chance to win too.

Moving Sioux Falls Forward: Bierschbach Equipment & Supply

An employee-owned company supporting the construction industry marks 45 years in business this year.

Bierschbach Equipment & Supply has grown to five locations and continues to invest in its Sioux Falls presence.

Equipment at Bierschbach Equipment & Supply

“Homegrown companies like Bierschbach really help support the overall growth of the Sioux Falls area and our broader region,” said Bob Mundt, president and CEO of the Sioux Falls Development Foundation.

“We’re proud to be their corporate headquarters and congratulate them and their employee-owners on the recent milestone anniversary.”

Here’s a closer look at the business, courtesy of president Chad O’Donnell.

Chad O'Donnell at Bierschbach Equipment & Supply

Business name: Bierschbach Equipment & Supply

Year founded: October 1979 in Sioux Falls

Total employees in the Sioux Falls area: 35

CEO/lead executive in Sioux Falls: Chad O’Donnell, president

How would you describe your organization to someone not familiar with it?

Bierschbach is an employee-owned company, or ESOP, with its headquarters in Sioux Falls and locations in Rapid City, Sioux City, Fargo and Dickinson, that sells, rents and services light construction equipment and distributes construction materials and supplies to the construction industry across six states in the north-central region. We work closely with all construction trades and many government agencies. We pride ourselves on being problem-solvers for our customers.

Tools at Bierschbach Equipment & Supply

What are the top three reasons you continue to locate in the Sioux Falls area?

Sioux Falls is a very progressive community that is focused on improving the business climate for our local businesses as well as welcoming new business. Sioux Falls provides a high quality of life and offers a great community to live in and raise a family. The growth that Sioux Falls has experienced aligns very well with our business.

Employee on the phone at Bierschbach Equipment & Supply

What are you most proud of within your business in the past year?

The 2024 construction season got off to a difficult start this year. Early heavy rains have delayed many construction projects, interest rates had some projects on hold, and building permits are down. The switch was flipped in the late summer and early fall. Things have gotten very busy. The delayed start is now cramming the season into a short window. Our teams have responded very well to making sure we’re providing the high quality of service our customers expect from us.

Employee sitting behind computer at Bierschbach Equipment & Supply

What do you see as the biggest challenge facing your business?

The workforce is a major concern for us. For example, our business requires skilled service technicians to service the equipment we sell and rent, as well as servicing our customers’ equipment. Without enough service people, equipment is shut down and not available for use. There are fewer people qualified and interested in this type of work.

How would you describe the culture of your business in three words?

Thinking like owners.

Why does your business choose to invest in Forward Sioux Falls?

The mission and goals of Forward Sioux Falls align very well with Bierschbach. Our business depends on growth in our markets. Workforce development is an important initiative — we all need to attract talented employees. Forward Sioux Falls does a great job focusing on these issues. We also make a point of emphasizing community involvement within Bierschbach and list community involvement as one of our core values. By being a member of Forward Sioux Falls, we’re walking our talk.

Chad O'Donnell stands in front of equipment at Bierschbach Equipment & Supply

What specific advantages or values have you found to partnering with Forward Sioux Falls and its programs?

By being a member of Forward Sioux Falls, we’ve been able to receive strategic information on planned future growth and expansion opportunities in the Sioux Falls area. Through Forward Sioux Falls’ initiatives, we’ve been able to participate in the economic development and growth that Sioux Falls has experienced. We will also benefit from their workforce initiative.

What are your expectations for your business in the year ahead?

We expect a strong construction market. The supply chain has been getting straightened out from the issues COVID created. This will allow us to operate in a more normal manner. Workforce shortages will continue to be a concern.

Forward Sioux Falls is a joint venture between the Greater Sioux Falls Chamber of Commerce and the Sioux Falls Development Foundation and is widely respected as the premier economic driver for the Sioux Falls region. To learn more and connect, click here.

Annual Reports

The Sioux Falls Development Foundation Annual Report of Developments is a statistical and narrative summary of developments that have taken place within the community year-to-date. The report highlights activity within the Sioux Empire Development Parks and Startup Sioux Falls, as well as major industrial, office, commercial, healthcare and quality of life developments. The report is published every year in November in conjunction with the Sioux Falls Development Foundation Annual Meeting.

Talent Thursday with Eric Hanson of Dakota State University

Talent Thursday is a weekly social media livestream event that spotlights talent and workforce in the Sioux Falls area by sharing the stories of young professionals in our community.

For Thursday, November 21, 2024, we caught up with Eric Hanson, a Career Development Specialist with Dakota State University (DSU). He shared about the ways employers can get connected with DSU students.

Talent Thursday is held weekly on Thursdays at 3 p.m. CT on the Sioux Falls Development Foundation’s Facebook page. Follow here: https://www.facebook.com/developsf

Talent Thursday

POWERED BY:

Forward Sioux Falls is a unique, innovative program designed to grow and improve the Sioux Falls region. Created through a joint venture between the Greater Sioux Falls Chamber of Commerce and the Sioux Falls Development Foundation, we work to outline strategic initiatives to grow jobs, businesses and quality of life.

South Dakota ranked No. 5 hardest-working state

South Dakota ranked No. 5 hardest-working state

Sioux Falls and South Dakota are known for our can-do attitude and hardworking people. Now, WalletHub has made it official: they’ve ranked South Dakota the No. 5 hardest-working state.

“To determine where Americans work the hardest, WalletHub compared the 50 states across 10 key indicators,” the article releasing the findings says. “They range from average workweek hours to the share of workers with multiple jobs to the average leisure time spent per day.”

To learn more about the ranking and to see how other states compared, click the link below.

Talent Thursday with Joe Schaeffer and Jessica Carlson of University of Sioux Falls

Talent Thursday is a weekly social media livestream event that spotlights talent and workforce in the Sioux Falls area by sharing the stories of young professionals in our community.

For Thursday, October 31, 2024, we caught up with Jessica Carlson and Joe Schaeffer of the University of Sioux Falls. They discussed Sioux Falls as a great place for students seeking opportunities in the creative/design field and the value of hosting internships.

Talent Thursday is held weekly on Thursdays at 3 p.m. CT on the Sioux Falls Development Foundation’s Facebook page. Follow here: https://www.facebook.com/developsf

Talent Thursday

POWERED BY:

Forward Sioux Falls is a unique, innovative program designed to grow and improve the Sioux Falls region. Created through a joint venture between the Greater Sioux Falls Chamber of Commerce and the Sioux Falls Development Foundation, we work to outline strategic initiatives to grow jobs, businesses and quality of life.

Talent Thursday with Caitlin Eigenberg of Sanford Health

Talent Thursday is a weekly social media livestream event that spotlights talent and workforce in the Sioux Falls area by sharing the stories of young professionals in our community.

For Thursday, October 24, 2024, we caught up with Caitlin Eigenberg, who oversees Sanford Health’s Genesis Program, which allows those interested in healthcare to experience different departments and job positions through a month-long rotation before committing to a role.

Talent Thursday is held weekly on Thursdays at 3 p.m. CT on the Sioux Falls Development Foundation’s Facebook page. Follow here: https://www.facebook.com/developsf

Talent Thursday

POWERED BY:

Forward Sioux Falls is a unique, innovative program designed to grow and improve the Sioux Falls region. Created through a joint venture between the Greater Sioux Falls Chamber of Commerce and the Sioux Falls Development Foundation, we work to outline strategic initiatives to grow jobs, businesses and quality of life.

California couple follows their kids to college – in South Dakota

After a lifetime on the West Coast, Gina Rau estimates that there were at least 20 areas she and her husband, Justin, considered in making their next move.

“We had all the requirements listed out – from weather to friendliness, access to nature, access to bodies of water, politics, crime, at least 20 columns and probably 20 cities on our list,” she said.

“We took two years, and Sioux Falls kept rising to the top.”

Rau Family in front of Mt. Rushmore

In many ways, it was an unlikely destination for the family. Rau spent most of her life in Southern California, then moved with her family to Portland, Oregon, and spent two decades raising her son and daughter there. Daughter Marcelena was looking to go to college in California, and Rau’s parents needed some help, so they moved back there.

But her son, Patrick, decided to enroll in the cybersecurity program at Dakota State University in Madison, giving the family its first exposure to South Dakota.

“DSU was always top of his list,” Rau said.

“He got into many other schools, and I wasn’t sure because this was a kid who only knew life in Portland, and I thought it would be super-different.”

But the family visited, “and he said: ‘This is my place. This is where I want to be.’ He was impressed with the cyber program and liked the small school,” Rau said.

Patrick Rau at Dakota State University

“He was comfortable in that environment, and he said, ‘These are my people.’ It’s been really good for him. He had a great internship this summer at Daktronics, and he felt like he’s been prepared well.”

Something clicked in her son in South Dakota, she added. He participated in soccer and basketball intramural teams, as well as the esports team.

“And it was like, wow, you’re living your best life in Madison, South Dakota — a kid from Portland, Oregon.”

Patrick and Gina Rau at Dakota State University

For Rau, the entrepreneur community in Sioux Falls captured her interest.

“I was very involved with the Portland startup community and helped grow that 15 years ago, and I love working with entrepreneurs, so I found Startup Sioux Falls when I was downtown having coffee before we’d even decided to move here, and I said I need to learn more about that.”

And, in an added twist, Marcelena decided she actually didn’t want to go to college in California – and enrolled at South Dakota State University in Brookings.

Rau Family

“She decided to go to SDSU before we decided to move here,” Rau said. “She realized a lot of California schools are commuter schools, and she wanted the college experience. When we went to SDSU, she loved downtown Brookings, and it was the right size and had all the programs she wanted.”

Marcelena Rau holding a South Dakota State University pennant

She’s now studying graphic design with an interest in film studies and animation.

“And then, we realized they both would be here, and a lot of cities on our list were in the Southeast. One visit in the summer made us realize this is not our weather,” Rau said of that area of the country. “Of course, we have not been here in winter yet, but Portland does get some winter, and the people here were really nice. We like the slower pace, and it’s been fun to check out cities nearby like Omaha.”

Without kids, the couple decided they wanted to live downtown and recently moved into a new loft.

Justin and Gina Rau

“I love that we can park our car on Friday and walk all weekend long,” Rau said.

Justin has been a stay-at-home dad who more recently is focused on investments, while she has built a career in public relations and marketing, currently remotely working for a California-based global tech company.

Rau has connected through Startup Sioux Falls as a place to work and meet new people.

Gina Rau working at Startup Sioux Falls

“And I’ve met so many people here just by showing up,” she said. “I didn’t need office space but came here for the sense of community.”

The Rau family’s experience is a full-circle example of what newcomers find in Sioux Falls and the broader state, said Denise Guzzetta, vice president of talent and workforce development for the Sioux Falls Development Foundation.

“I love hearing how their children first realized what incredible universities we have here, and that Mom and Dad now are finding the quality of life in Sioux Falls is outstanding as well,” she said.

Rau Family

“We can’t wait for Gina to become more involved in the startup community and to see what kinds of education and career experiences her kids are able to continue enjoying at our state universities.”

Rau also sees herself ready to put her skills and experience to work helping support other small businesses in her new home.

“I am ready,” she said. “I want to dig in and put my time and energy here.”

To learn more about growing your career in Sioux Falls – at any stage – email deniseg@siouxfalls.com.

Sioux Falls Development Foundation Fall Workforce Events

WIN in Workforce Summit 2024

On Tuesday, September 24, 2024, the Sioux Falls Development Foundation hosted its seventh annual WIN in Workforce Summit, a transformative event that brought together over 500 business leaders, employers, educators, and students from both high schools and colleges. The goal: to share best practices in talent development and workforce strategies that will shape the future of the region.

The success of this year’s summit is a testament to the commitment of Forward Sioux Falls, as well as our sponsors: Avera, Sanford, MidAmerican Energy, the University of Sioux Falls, the University of South Dakota, the City of Sioux Falls, and the Greater Sioux Falls Chamber of Commerce. Their support not only made this event possible but also reflects their dedication to fostering a strong, diverse workforce for Sioux Falls. Watch highlights from the WIN in Workforce Summit 2024:

Talent Draft Day Fall 2024

The Sioux Falls Development Foundation (SFDF) hosted its annual Talent Draft Day on October 8 to address the region’s talent gap and historically low 2% unemployment rate. The event connected high school seniors from Jefferson, Lincoln, Roosevelt, and Washington, along with college students from seven regional universities, with employers seeking to fill internships and full-time positions.

Bailey Sprinkel of EmBe emphasized the impact of these efforts: “this was the most engaged group of students we’ve seen all year, with multiple applicants for our open positions.”

Initiatives like this demonstrate the tangible benefits of investing in workforce development, creating a robust talent pipeline that benefits both employers and the community.

Click below to learn more about how your business can benefit from the SFDF’s workforce programs.

New Yorker honors family’s 9/11 legacy in move to Sioux Falls

Megan Ciampo knew only one person in South Dakota — but that was all it took for an experience that ultimately prompted the New Yorker to move to Sioux Falls.

The first visit was after the 2021 baseball season. Ciampo had risen to an assistant general manager of a team similar to the Sioux Falls Canaries and needed a break.

Megan Ciampo working on a laptop

“With long hours and very few days off while working in professional baseball, I tried to end every season with a trip somewhere,” she said.

While other years had brought visits to the Jersey Shore or Massachusetts, in 2021 — she was 27 at the time — it was Sioux Falls.

“During that trip, I was surprised at how much there was to do in the city but wasn’t sold on moving here,” she said.

“It was only a couple months later when I was job searching that I decided to just see what was available. I had seen the Sanford Health all over during my first visit, so when I saw an opening that I was interested in, I applied. Even then, I didn’t think I would be moving here – but then I went through a few rounds of interviews, flew back to Sioux Falls for another weekend and was sold.”

Megan Ciampo in car with belongings

That was in 2022. Two years later, she’s still often asked “Why Sioux Falls?”

“I’m still not sure if I have the answer,” Ciampo said. “My response was always just ‘why not?’”

At the time, though, “it was the most terrifying and rewarding decision I’ve ever made,” she added. “There was a lot of back and forth before I did it. Every conversation ended with ‘if you hate it, you can move home,’ so I took the risk and haven’t regretted it.”

Ciampo’s early career has been filled with variety. She worked in a busy New York City newsroom, wrote a novel and spent almost six years with the New York Boulders baseball team.

Megan Ciampo poses with a poster of her book, "Dodging Raindrops"

Her job as a content strategist with Sanford Health has been a rewarding one, she said.

“The people I get to work with are so incredible and have welcomed me into South Dakota with open arms,” she said. “I love that I get to help tell real stories from real people that we’ve seen time and time again make a real difference for people in our communities throughout the Sanford footprint.”

Not only that, but her co-workers have become friends.

“One thing that people don’t tell you often is that making friends as an adult isn’t very easy, especially when you come from a place much different than the place you currently live,” she said.

“Thankfully, the people I work with every day are all around my age, and we all get along really well, so that made the meeting people part of making friends a bit easier. I’m still learning how to put myself out there, and I’m trying to get better at asking people if they want to grab lunch or drinks or hang out.”

South Dakota coffee mug

She first spotted an apartment that caught her eye when interviewing for a job and was able to move into it shortly after she relocated.

“I’m in the southeastern part of town, and I’m really happy with my decision to live in that area. I’m still renting and still in the same apartment that I initially moved into – mostly because the thought of moving all of my clothes sounds exhausting!” she said.

“But I’m constantly keeping an eye on what’s available to hopefully buy my own place relatively soon, likely somewhere in the same area.”

On the weekends, you can find Ciampo exploring her new metro area or taking in a baseball game.

Selfie of Megan Ciampo and another woman

 

“I try to go to any craft fairs or festivals within driving distance,” she said. “I’ve been to a few, including Buffalo Days in Luverne, Quarry Days in Dell Rapids, Harrisburg Days, Riverboat Days in Yankton, Saturday in the Park in Tea and Junkstock in Omaha.”

2024 has been a big year for Ciampo, who turns 30 soon.

A highlight was participating in the latest cohort of EmBe’s Women’s Leadership Program.

“I didn’t know what to expect going into it, but it’s been a great learning experience for me, and I’m really looking forward to continuing to implement the things I’ve learned into my day-to-day work and personal life.”

This month, Ciampo looked back on one of the most impactful days and years of her life: Sept. 11, 2001.

She was 6 years old “when the world stopped turning” and her dad, a firefighter, responded to a call from the World Trade Center.

Firefighter poses in front of fire truck

This marked the first year in the past 23 that she didn’t spend Sept. 11 at home with family. Instead, she gave those in her new home a powerful glimpse into the day’s lasting impact.

A second grader, she remembers being picked up on an unseasonably warm, bright day during recess at school.

“We all thought we were being pulled out early to go to an amusement park or somewhere fun,” she said.

“The next few weeks were a blur, but I remember my mom always had our portable house phone in her hand or within eyesight, waiting for a phone call that thankfully never came.”

two fire fighters

Her father finally came home Sept. 22, 2001 — his 40th birthday.

“I remember being so excited to see him. Only recently did I look at the photos from that day and realize that his eyes are hollow and blank,” she said. “Like any good father would, he didn’t let his 6- and 9-year-old daughters catch on that he had just spent 11 days around death and destruction. He spent the day with us, thanked us for his gifts, probably let us stay awake longer than we should have, and then he went back to New York City and back to recovering victims from ‘the pile.’”

FDNY Fire Truck

Sharing her story was a way “to honor the day and share a piece of what the day means with my co-workers and the Sioux Falls community,” Ciampo said.

FDNY fire fighter stands in front of fire truck

Twenty-three years later, more than 11,000 members of the FDNY are experiencing some kind of World Trade Center illness. Out of that, more than 3,500 are suffering with a form of cancer.

“A year ago, my dad became one of the 3,500 after being diagnosed with metastatic squamous cell carcinoma from that Tuesday morning in 2001 and years of exposure afterwards,” she said. “Last year, instead of spending the day at memorial services, he spent Sept. 11 in a full day of radiation and chemotherapy.”

patient rings bell along with medical workers in scrubs

Read Ciampo’s full message on her personal blog.

“I really wanted to just drive home that this was an event that happened to real people and real families, and it wasn’t a one-day event. It’s been 23 years, and my family, and so many other families, are still feeling the impacts every day.”

Being away from family isn’t easy, she added. Ciampo relies on FaceTime and flies home frequently.

Megan Ciampo with her family in New York

Ciampo with her family in New York

But she’s increasingly at home in Sioux Falls too.

“The people have been so welcoming and kind. It’s also been so fun to see how quickly the city is growing,” she said.

Ciampo’s story is a powerful example of how young professionals are connecting in the Sioux Falls community, said Denise Guzzetta, vice president of talent and workforce development for the Sioux Falls Development Foundation.

“We couldn’t be happier to see how Megan is finding personal growth and professional opportunities in Sioux Falls,” Guzzetta said. “Her family’s legacy of service is something that is resonating in Sioux Falls and will even more so as people learn her background and experience. She’s exactly the sort of person we need bringing her talent and life experience to Sioux Falls as our community grows.”

For Ciampo, “I’m excited to see how that continues and am excited to have it as part of my story,” she said. “I have absolutely no idea what to expect in the next few years because I couldn’t have predicted the last few years!”

To learn more about making Sioux Falls part of your story, email deniseg@siouxfalls.com.

From Coyotes QB to USD Foundation CEO, leader to share insight on building workplace culture

If you want a unique perspective on leadership, ask a quarterback.

For football player turned USD Foundation president and CEO Noah Shepard, life on and off the field has provided valuable insight into leading teams and fostering culture.

Noah Shepard playing football

Shepard, a Colorado native, first stepped into South Dakota for a recruiting visit at USD, which led to four years as the Coyotes’ quarterback and a first job playing football professionally after graduation in 2010. He briefly joined the Green Bay Packers before playing in the Canadian Football League.

Noah Shepard playing football

Shepard returned to his alma mater in 2021 as a campaign director for the USD Foundation, before being promoted to vice president of development in 2022 and assuming the role of president and CEO earlier this year.

In between, his career took him to Molson Coors in Colorado, where he helped lead a team during a major beverage industry merger, and to Amazon, where he served in management roles during company growth spurts.

“Along the way I gained different perspectives on business from really smart folks and had great mentors,” he said. “I was fortunate and blessed to have the opportunity to work through these growth periods, but my heart has always been here since I left.”

His wife, Abby, is a South Dakota native and USD graduate, and they were eager to raise their three kids here.

“I’m forever grateful for what USD has done for my wife and myself,” Shepard said. “When they reached out to see if I wanted to come back, I said there really wasn’t anything to negotiate because I wanted to be here.”

Shepard will be one of four panelists sharing perspectives on the topic “Microcultures Matter: Tailoring work environments for employee success” at the seventh annual WIN in Workforce Summit, presented by the Sioux Falls Development Foundation. The popular event will be from 9 a.m. to 3:30 p.m. Sept. 24 at the Sioux Falls Convention Center. Click here to learn more and register.

Other panelists include:

  • Brooke Fitts, First International Bank & Trust
  • Karla Santi, Blend Interactive
  • Natasha Smith, Sanford Health

The discussion will explore how strategic development of micro cultures can revolutionize talent attraction, development and retention.

“Culture gets thrown around a lot and means different things in different organizations,” Shepard said. “I’ve experienced companies that did a really good job of defining that and instilling pieces of it in their core values.”

Noah Shepard headshot

While at one point he was a young leader managing people twice his age, “I think if you instill those principles, those core values, you can really start to make some headway,” he said. “But understanding your audience and how it needs to be delivered in an appropriate fashion to sink in is something you have to be in tune with.”

Successful companies also give leaders creative freedom to build micro-cultures, he said.

USD Foundation and Alumni Association

Shepard with his team at the USD Foundation.

“As a former athlete, everything for me revolves around winning and how we define if we’re winning,” he said. “You don’t have to win every day, but you have to understand where you’re at in the current state and how we continually grow. If you instill a culture and mindset that focuses on continually getting 1 percent better, you can look back and be extremely proud of what you accomplished.”

He now leads a team of about three dozen people and is putting that philosophy into practice.

“We’re reinvigorating with a new and fresh approach and doing it in a way in which everyone in the organization knows what it takes to win at their levels and how their role plays into the greater good,” he said.

Note: Sessions at the WIN in Workforce Summit are eligible for nine SHRM and HRCI recertification credits. The Sioux Falls Development Foundation is recognized by SHRM to offer professional development credits for SHRM-CP® or SHRM-SCP® recertification activities.

If you have questions, email deniseg@siouxfalls.com. Click here to learn more and register.

Here’s a look at the full agenda.

WIN in Workforce Summit Schedule

Avera McKennan CEO talks reskilling revolution: Empowering employees for jobs of tomorrow

Think about 10, 20 or 50 years ago, and the health care field looked powerfully different.

The ways health care professionals diagnosed and treated patients were more limited, and as medicine has evolved, those working in the field have had to up-skill too.

“Simply considering the evolution of medicine and the resources we use to care for our communities, having a continuous learning and growth mindset is vital in our success,” said Dr. Ron Place, CEO of Avera McKennan, who leads a team of more than 8,200 employees.

“This often means learning to use new tools, techniques or approaches so that we can continue to stay on the cutting edge of care delivery.”

Place will be one of four panelists sharing perspective on the topic at the seventh annual WIN in Workforce Summit, presented by the Sioux Falls Development Foundation. The popular event will be from 9 a.m. to 3:30 p.m. Sept. 24 at the Sioux Falls Convention Center. Click here to learn more and register.

Place will be joined by:

  • Derek DeGeest, DeGeest Manufacturing.
  • Devin McGrew, C&B Operations.
  • Anna Jankord, Viaflex.

The panel will take a deep dive into the need to up-skill employees for the future, exploring innovative approaches, personalized learning pathways and fostering a culture of continuous learning.

We sat down with Place for a preview of how his organization is addressing the topic.

Dr. Ron Place, CEO of Avera McKennan

How is Avera McKennan specifically addressing reskilling employees? Are you offering additional or ongoing training, or what does that look like in real time?

One item that comes to mind is our virtual communication and virtual care delivery. This requires a significant shift for those used to being physically in the same space as their colleague, care provider or patient. It’s a big shift for some folks to navigate, requiring new skills, but has proven to be very beneficial, particularly in rural areas.

employee monitoring computer

At Avera, our virtual nurses are working in a new care environment, and they’re often “floating” to a variety of care units, rather than a dedicated home unit they may have historically worked in. These nurses are supporting their colleagues at the bedside with really vital tasks like medication verification, documentation and more.

Our transfer center is another area we’re shifting some crucial duties, allowing our referring physicians to devote more time to patient care while our transfer center team is able to serve as the lead communicator and facilitate appropriate transfers between specialties and facilities.

Along with positions requiring specific skills, leaders also need to evolve and enhance their abilities, especially as they are leading a growing organization or find their roles are changing. How are you developing those skills in leaders internally?

Avera has multiple leadership and mission development programs aimed at setting employees and leaders up for future growth and success. Leadership is a skill to be mastered – and giving leaders opportunities in our organization to practice those skills is important. And I think that it’s important for leaders to have their own leadership philosophy, that they write it down so it becomes “real” and they update it as they mature as leaders. We recently held a leadership discussion where I shared leadership lessons in the context of some of my favorite leadership books. Having a full auditorium of leaders show up, ask questions and engage in meaningful dialogue shows just how significant and hungry our leaders are for these opportunities.

How are you partnering with area educational institutions or other trainers to reskill within Avera?

Educational partners are critically important to Avera, and we’re being much more intentional about forming strategic partnerships that develop future workforce. The most recent examples:

  • Developed in partnership with Avera Behavioral Health, Southeast Technical College launched a new behavioral and mental health technician associate degree program in the spring of 2024, with scholarship opportunities available. As mental health techs are in high demand in the inpatient setting, this program was very much needed.
  • In an effort to support health sciences and future workforce building, Avera gifted its property at 33rd Street and Minnesota Avenue to South Dakota State University to provide them with a permanent home for its Sioux Falls-based programs in nursing and pharmacy.
  • Mount Marty University in collaboration with Avera launched a new graduate certificate in endocrinology for nurse practitioners, one of two in the United States and the only one offered in the Midwest. The hope is to enhance access to high-quality diabetes care in rural areas.
  • The Avera Academy is a nine-month collaboration between Avera McKennan, Southeast Tech and the Sioux Falls School District. Each year, 24 students interested in the field of health care enter the program from local high schools and visit facilities and departments all across Sioux Falls to see the wide range of career opportunities at Avera. The program has proven to be a great pathway into the field as 96 percent of students who have participated in the program have furthered their education in health care.

Dr. Ron Place, CEO of Avera McKennan, talks with staff

Avera McKennan is a large organization with significant resources, but do you have any advice for smaller organizations that also see a need to reskill their teams? Are there some things you do that might be replicable on a smaller scale?

Fostering an environment of leadership development and lifelong learning is something any organization can do if it truly matters to them. But it has to matter as staff quickly figure it out if it’s not really a priority. In addition, finding, reading and discussing leadership books is something that any organization can do. Being open and receptive to feedback is also important – and we can often find opportunities for growth and improvement when we truly listen.

You spoke at last year’s WIN in Workforce Summit. What were your takeaways from that event, and what value did you find in it?

Having recently relocated back to the area, I was surprised at just how big the event was and how hungry the community was for information. From the sheer number, depth and breadth of conversations to the panelists’ expertise and top-notch, plentiful questions, my expectations were wildly exceeded.

Note: Sessions at the WIN in Workforce Summit are eligible for nine SHRM and HRCI recertification credits. The Sioux Falls Development Foundation is recognized by SHRM to offer professional development credits for SHRM-CP® or SHRM-SCP® recertification activities.

If you have questions, email deniseg@siouxfalls.com. Click here to learn more and register.

Here’s a look at the full agenda.

WIN in Workforce Summit Schedule

Get to know your future workforce — and their influencers — at upcoming summit

A new generation is entering the workforce, bringing with it unique influences.

SDSU basketball coach Eric Henderson sees that firsthand on campus and on the court in Brookings.

Eric Henderson coaching SDSU men's basketball team

Henderson will be one of four panelists sharing perspectives on the topic at the seventh annual WIN in Workforce Summit, presented by the Sioux Falls Development Foundation. The popular event will be from 9 a.m. to 3:30 p.m. Sept. 24 at the Sioux Falls Convention Center. Click here to learn more and register.

Henderson will be joined by Jerry Olszewski, head football coach at Augustana University, in addition to three high school and college students.

We caught up with Henderson to learn more about the generation that he leads and that others are welcoming into the workplace.

Eric Henderson headshot

You work continually with students in Gen Z. What are some of the attributes that stand out?

The first attribute that stands out to me is the instant feedback. They’re so used to having things come to them quickly. Whether it’s their phone, the computer, the social media piece of it, they want that instant feedback, that instant gratification. So I think being able to do that for our student-athletes is really, really important, to talk about and evaluate and help instantly. And making sure they’re aware instantly is something that they can really relate to.

And then going back to the social media thing is making them feel valued. And because, OK, they’re going to post something on social media. They’re looking at how many likes they get, how many responses they get, and that can make them feel good. And so I think giving them value and making sure they understand where they stand, how you feel. And if you can do that in a positive way, it can be very, very beneficial and very helpful for your organization or for our team.

What approaches have you found that are helpful in motivating or coaching in this generation?

I think just trying to be super-positive, trying to talk about the good things that they’re doing first and then bringing up the things that they can really improve on. I think there’s so much negativity in the world. I think trying to be different, trying to make sure they understand that, hey, they have some great qualities. They have great things that they’re doing already. And then making sure you point them out. And then going into the areas of, hey, how can we get better? What are the areas that we can get better? Awesome.

Eric Henderson coaching SDSU men's basketball team

I think having purpose and showing purpose is key. We use our circle emblem with our five character traits that are non-negotiable. And I think it translates to the workforce when you build that culture, and it doesn’t necessarily matter what the values are or what those keywords are. But just having some and staying true to them I think can keep things simple and keep things going forward in the right direction. And so that’s what we’ve used. And I think it’s helped our young people, our players, not only have success while they’re here, but when they leave here, they’re able to adapt, they’re able to join a community, join an organization and be successful.

Who do you find that this generation looks to as their influencers, and why?

They probably look to their peers more than we ever had. I think generations like mine or before me, it was presidents, it was teachers, it was coaches, and I do think there’s still some of that. We are able to have influence and positive influences on young people. But I think it’s a lot broader now for the new generation. I think they’re looking at their peers and what are they doing and trying to be like them. And the social media piece where you have the influencers on, where they want to look like them, they want to do things like them. Even though there’s those influencers, how much reality is really there through the internet, through social media, and how much they can make things look different than they actually are.

As your athletes transition from players to workers, do you have any advice for employers when it comes to leading them?

I think just making sure they understand that they’re not going to be perfect. And just helping them through tough times and trying to do that in a positive way because we’ve all made mistakes. They make mistakes, and how we respond to those mistakes, and it is really how you can find success. And so I think just being understanding of that, understanding of the emotions. I think the emotions of young people now are probably as a wide array of emotions that they’re going to have as they ever have been. It’s OK more now today to show your emotions than it ever has been. And I think when I was there, you just kind of just ignored the tough times and ignored the bad feelings, and nobody ever brought them up. And I think being aware that it’s OK to bring them up now, more people are more comfortable to do that. I think it’s probably something that I would give them.

Eric Henderson holds cut-down net at Summit League tournament

As you keep in touch with former players, now alumni, are there any themes that stand out in terms of why they make their career and employment decisions? What’s maybe drawing them to certain employers, keeping them there or making them want to change course?

Being a team sport coach, I think that culture that organizations, businesses, teams, wherever our players are going, I think I always get the feedback of, well, this organization is kind of run like our team or this organization is not run like our team. It’s very disconnected, and our athletes are very team-oriented people. And so it seems like when they’re having a much better experience, when there’s a culture of togetherness, a culture of community because that’s what they’ve been used to. And so I think that’s the feedback that I’m getting from our former athletes whether they’re playing professionally overseas and trying to make a living doing that or they’re going into the business world. And they’re working for a company that whether they have it or they don’t have it, they know what a healthy culture should look like.

Note: Sessions at the WIN in Workforce Summit are eligible for nine SHRM and HRCI recertification credits. The Sioux Falls Development Foundation is recognized by SHRM to offer professional development credits for SHRM-CP® or SHRM-SCP® recertification activities.

If you have questions, email deniseg@siouxfalls.com. Click here to learn more and register.

Here’s a look at the full agenda.

Win in Workforce Summit Schedule

Workforce conference to highlight empathy-driven leadership for high-performing teams

Leaders who bring empathy to their work help create stronger teams.

But how do you go about cultivating empathy and leading with it?

Jennifer Schmidtbauer is passionate about answering that question. With more than 25 years of experience supporting people in publicly traded companies, nonprofits and government organizations, she’s now an owner at Crestcom, a talent development organization that focuses on sustained behavior change using a process that incorporates accountability and ROI measurement.

“It’s a proven approach for helping managers grow their leadership confidence and competency, so I was excited to become a Crestcom business owner in 2023,” she said.

“After many years as a formal leader myself at different professional levels in different types of organizations, I had a strong desire to leverage that experience in helping other leaders grow their management and leadership skills. Through Crestcom, I’m now able to assist companies across South Dakota in elevating team performance for achieving business results.”

Schmidtbauer will be sharing perspectives at the seventh annual WIN in Workforce Summit, presented by the Sioux Falls Development Foundation. The popular event will be from 9 a.m. to 3:30 p.m. Sept. 24 at the Sioux Falls Convention Center. Click here to learn more and register.

Schmidtbauer will be joined in her session by Robyn Ewalt, a consultant with Avera Health.

We caught up with Schmidtbauer to learn more about the leadership perspective she’s bringing to the WIN Summit.

The topic of your session is “Empathy-Driven Leadership for High-Performing Teams.” What does empathy-driven leadership actually look like to you?

In business, the job of leadership is to deliver results through your team – teams which are made of people! Empathy-driven leadership is full recognition of this humanity. Our workplaces are much more than simply places of transaction, exchanging wages for labor. Empathy-driven leadership recognizes and prioritizes the various motivators and needs we have as humans – to support and encourage people in achieving company goals. Empathetic leadership is characterized by the quality of relationships. When I see a leader who has high-trust, meaningful connections with colleagues, who expresses genuine concern for others and is responsive to them, I know they are leading with empathy.

Is empathy a skill that can be learned? If so, how do you suggest helping leaders train for it?

Yes! While research has shown the capacity of our cognitive intelligence is difficult to expand upon after age 25, our emotional intelligence has ongoing opportunity for growth! Empathy is a component of EI. It’s aided by self- and social awareness and choosing to manage our behaviors for optimal relationship outcomes. There are several ways to “train” for it, but it begins with recognizing our own emotions, as well as how others might be feeling. You use that knowledge to put yourself in someone else’s shoes and connect meaningfully through listening and nonjudgmental responses. It’s not easy for a lot of us at first, but with practice, it becomes more natural. Empathy asks us to focus our attention on others, resisting the demands of our own ego and impulses.

What are the benefits of empathy-driven leadership for organizations?

We’ve heard the platinum rule is “treat others the way they want to be treated,” and empathetic leadership is about adapting your leadership style to the needs of your team – how you can best support them in the ways they find most motivating. If you go back to “the job” of leadership – achieving results through teams – then the best way to inspire the outcomes you need is to have each person working from a place of personal purpose and fulfillment. When a leader is able to help someone tie their personal success to the company’s success, you have a highly accountable and engaged organization. This is what empathetic leadership can create!

What would you say to leaders who, for whatever reason, see empathy as a potential sign of weakness?

I’d first have a conversation about what empathy is as perhaps it’s being misunderstood. Empathy is not about being “soft” or “not strong,” and it doesn’t neglect the need for accountability. It’s more about acknowledging that people aren’t machines, and if you value productivity, it’s important to set people up for success. Peter Drucker once wrote that it’s much easier to engineer technology than it is to engineer people. Emotions are part of the human software, and we can’t ignore the impact they have on us all day long. If a leader isn’t comfortable with empathy but is willing to learn for their own growth and advancement of their team, there are plenty of great coaches, courses and resources out there to help. The most successful companies are investing in empathetic leadership, and if your organization wants to be competitive, it’s a skill that can’t be ignored.

Formal leadership is a tough job, and it’s a never-ending growth journey. Leaders: Have some empathy for yourself as you navigate your role, and seek out support and perspective from other leaders. WIN will be a great place to do that!

What other “soft skill”-type qualities do you see today’s talent seeking in their leaders?

Many of these qualities are extensions of empathetic leadership. People desire leaders that demonstrate active listening, act on feedback, promote unity and collaboration, acknowledge hard work and who are both personally accountable and able to hold others accountable. All of these attributes require a genuine interest in team members’ lives and challenges at work and understanding their point of view. I see these qualities being in alignment with the work-life balance expectation people have of their employers as well.

Note: Sessions at the WIN in Workforce Summit are eligible for nine SHRM and HRCI recertification credits. The Sioux Falls Development Foundation is recognized by SHRM to offer professional development credits for SHRM-CP® or SHRM-SCP® recertification activities.

If you have questions, email deniseg@siouxfalls.com. Click here to learn more and register.

Here’s a look at the full agenda:

Win in Workforce Summit Schedule